Session 3

Pop Culture: Bringing Racing's Stories to The Fore

August 28, 2024

This session will explore the integration of racing into popular culture, from impactful and authentic storytelling that offers behind-the-scenes views into the world of racing, to recent market trends and collaborative commercial partnerships that bring racing’s stories into our everyday lives.

Speakers

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Speakers

Janine Hosking

Director and Producer, A Horse Named Winx

Toshihiko Nishiyama

General Manager, Business Consulting Division, Mitsubishi Research Institute

Nathan Horrocks

Co-Founder, JockeyCam and Equine Productions